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Monday, January 6, 2014

Automotive News Story on Electronaut Impact



About two months ago Diana Kurylko from the Automotive News reached out to me and asked me if she could interview me for a story she want to write. Diana had just returned from the first ever journalist i3 drive event that BMW hosted in Amsterdam.

Sattig with an i3 at the LA Auto Show
While she was there she interviewed program managers that were responsible for the i3's development and many of them told here how important it was that they had input from the MINI-E and ActiveE drivers and how the leanings from those programs helped to make the i3 a better EV. However her conversation with Manuel Sattig, BMW i project manager inspired her to look me up once she returned home. Evidently Manuel told her how I had been a help with providing feedback and suggestions, and he even mentioned how I had driven the most miles in the MINI-E and ActiveE programs.

The past five years driving the MINI-E and ActiveE have been a lot of fun. Knowing that my input, along with the others in these trial lease programs, has influenced the development of the i3 makes it even better. I really look forward to the i3 and what's beyond it. BMW has more up their electric sleeve than they are letting on to. These are really exciting times. The story Diane wrote appeared in today's Automotive News. The link to the full text is below:

Feedback from enthusiastic early adopters shapes EVs of the future.

3 comments:

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